Department: Administration
Status: Full-Time/Exempt
Salary: $55,000 – $65,000
Reports To: Director of Communications and External Affairs
Location: Chattanooga, Tennessee
Company: CARTA (Chattanooga Area Regional Transportation Authority)
Summary:
The Chattanooga Area Regional Transportation Authority (CARTA) is seeking a talented and experienced Graphic Designer to join our Marketing & Communications team. This creative professional will lead the development of compelling visual content that communicates CARTA’s mission, brand, and services to the public and stakeholders. The ideal candidate brings a strong command of graphic design, web design, and video production with the ability to work across print, digital, and social media platforms.
Essential Duties & Responsibilities:
- Conceptualize, design, and produce high-quality visual materials including brochures, signage, social media graphics, presentations, advertisements, and marketing collateral.
- Design and maintain CARTA’s public-facing web content, ensuring brand consistency, accessibility standards (WCAG 2.1), and an optimal user experience.
- Plan, shoot, edit, and produce video content for digital platforms, including promotional videos, service announcements, rider tutorials, and internal communications.
- Manage the full video production workflow from pre-production (scripting, storyboarding) through post-production (editing, color grading, audio mixing, captioning).
- Maintain and evolve CARTA’s visual brand identity across all communications channels, both internal and external.
- Collaborate closely with the Director of Communications and other departments to translate organizational goals into effective visual storytelling.
- Manage multiple concurrent projects, prioritizing tasks and meeting deadlines in a fast-paced public-sector environment.
- Source and manage photo, video, and creative assets including a digital asset library.
- Prepare press-ready files and coordinate with print vendors and external media partners.
- Stay current with design trends, accessibility requirements, and emerging digital media technologies.
- Assist in campaign strategy, content planning, and creative direction for CARTA initiatives.
- Perform other duties as assigned by management.
Qualifications:
- Bachelor’s or Associate’s degree in Graphic Design, Visual Communications, Digital Media, or a closely related field; or equivalent combination of education and experience.
- Minimum of 5 years of professional graphic design experience, with a portfolio demonstrating breadth across print, digital, and video.
- Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, Premiere Pro, and After Effects.
- Demonstrated experience in web design and familiarity with CMS platforms (e.g., WordPress, Drupal) and basic HTML/CSS.
- Proven video production and editing experience, including shooting, editing, color correction, and audio mixing.
- Strong understanding of typography, layout, color theory, and visual hierarchy.
- Experience working within established brand guidelines and managing brand consistency.
- Excellent communication and interpersonal skills with the ability to take direction and provide creative input.
- Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously.
Preferred Qualifications:
- Experience working in government, transit, transportation, or public-sector communication a plus.
- Familiarity with digital advertising platforms (Google Ads, Meta, programmatic display).
- Experience with motion graphics and animation.
- Knowledge of ADA/WCAG accessibility standards for digital content a plus.
- Bilingual (English/Spanish) is a plus.
Required Skills & Competencies:
| Technical Skills | Soft Skills |
| Adobe Creative Suite (Photoshop, Illustrator, InDesign) | Strong attention to detail |
| Adobe Premiere Pro & After Effects (or similar) | Creative problem-solving |
| Web Design / CMS Platforms | Collaborative teamwork |
| Video Production & Editing | Clear verbal & written communication |
| Digital Asset Management | Time management & prioritization |
| Print Production & Pre-press | Adaptability to feedback |
Work Environment & Physical Requirements:
- Primarily office-based with occasional on-site shoots at CARTA facilities, transit stations, and community events.
- Must be able to work standard business hours; occasional evenings or weekends may be required for event coverage.
- Valid Tennessee driver’s license or willingness to use public transportation required for field assignments.
How to Apply:
Interested candidates should submit a resume, cover letter, and a portfolio link or samples of work demonstrating graphic design, web design, and video production experience. Applications are accepted through CARTA’s official employment page.
CARTA is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, or any other protected classification.